Bashir's Auto Cosmetics includes a 16,000 square-foot detailing headquarters on Minoru Boulevard in Richmond with a N/S lammscloth wash in a 110-foot tunnel. Word-of-mouth advertising has been a key business-builder for the wash, although Bashir did advertise heavily in newspapers serving the Richmond area. To lure customers he relies on the quality of the washes and other services performed. more... See more text